Katherine Furniss is Vice President of Marketing for Legacy Residential Group. In this role she is responsible for the creation, implementation, and upkeep of all marketing campaigns that support the company’s objectives, including all signage and marketing collateral.
Her focus on brand management and innovative strategies to maximize resident retention and satisfaction drive the portfolio’s high occupancy. In addition to overseeing all marketing platforms for the residential portfolio of over 5,000 units, Katherine manages the brand’s integrity, visibility and reputation at the corporate level. She is involved in the implementation of new business development programs that efficiently streamline processes within the company. Katherine graduated from Florida State University with a Bachelor of Arts degree in 2005 and shortly after joined the company. She has been leading the marketing department for over 15 years and most recently led the evolution of the company from CFH Group to its recent inauguration of the Legacy brand.